Jul 13, 2005 06:00 America/Denver
Century 21 Executive Moves to Help-U-Sell(R) Real Estate
CASTLE ROCK, Colo., July 13 /PRNewswire/ --
Help-U-Sell
Real Estate,
the nation's first and largest set-fee real estate company,
in a
strategic move to support the company's rapidly growing
franchise
base announces the appointment of Phil Petrone, former
Century 21
executive, as Vice President of Regional Development. In
the newly
created position, Petrone will assist the company's more
than 40
regional directors with the pressing needs of their
expanding
franchise markets.
Petrone spent 25 years in the industry at Century 21 where
he most
recently served as vice president of franchise support,
introducing
innovative programs that helped sustain a dynamic
environment.He comes to Help-U-Sell Real Estate at a time of major
growth for
the company with its early 800 independently owned and
operated
offices. Petrone, who projects 1,000 offices by year-end,
believes
the unstoppable expansion is a direct result of the set-fee
brokerage's desire to meet the demands of today's educated,
Internet-savvy consumer.
"It's an exciting time to be joining Help-U-Sell," remarks
Petrone."It was an easy decision to make the switch from a
traditional
business model to an alternative model. I've seen what can
be
accomplished, and I've seen the growing consumer shift away
from
traditional real estate. It's very refreshing to be on the cutting
edge of the industry."
Help-U-Sell President Rick O'Neil says, "Our growth demands
top
quality individuals with a belief in the Help-U-Sell Real
Estate
system and Phil fits right in. He not only has an
exceptional
business sense, but also the pragmatic experience dealing
with
brokers."Help-U-Sell Real Estate offers home sellers a set-fee
alternative to
paying the traditional ommission. Not a discounter,
Help-U-Sell
differs from traditional brokers not in the level of
services provided, but the dollar amount which the consumer pays for
those
services.
Help-U-Sell has been named the fastest growing
real estate
franchise for 2005 by Entrepreneur Magazine and has been
listed in
the top 50 of the 26th Annual Franchise 500, the company's
sixth
straight year on the list.
For more information, visit
http://www.helpusell.com/ and don't forget to visit booth
324/325 at
Inman's Real Estate Connect in San Francisco, July 27-29,
2005. Source: Help-U-Sell Real Estate
CONTACT: Nicole Gross, nicole@idealabmarketing.com, or Pat Ricci,
patr@idealabmarketing.com, or +1-856-642-0007, both for
Help-U-Sell
Real
Estate
